Donate to save vital therapy for vulnerable adopted children

Help The Purple Elephant Project raise £50,000 to ensure local families continue to receive the vital therapy services they rely on.

Children's mental health charity The Purple Elephant Project is facing a critical funding crisis that threatens to disrupt the essential therapy services it provides to over 50 children and their families who are raising adopted children with incredibly complex emotional needs. With the imminent end of the government's Adoption and Special Guardianship Support Fund on Monday 31 March 2025, the charity is urgently appealing for public support to bridge this funding gap. 

"We simply cannot afford any interruption to our services for these children," says Jenny Haylock, CEO of The Purple Elephant Project.

"These children have already endured so much trauma and instability in their lives. The therapy we provide is essential for their emotional well-being and their futures. We urgently need the public's support to ensure we can continue this vital work without disruption." 

To donate and help ensure these children continue to receive the support they desperately need, please visit The Purple Elephant Project's JustGiving page. Supporters are also encouraged to share the campaign to help raise awareness and funds. 

The Purple Elephant Project's therapy services are a lifeline for children who have endured immense instability, trauma, and loss. Many of these children have spent months or years in the care system. The charity's specialised creative therapies work with children as young as four years old, providing crucial support to help them process difficult life events, rebuild trust, confidence, and emotional resilience. Without immediate intervention, these children and families face the real possibility of placement breakdowns, loss of education, and further emotional harm. The long-term consequences could be devastating.

The Purple Elephant Project is a children's mental health charity based in Twickenham, UK. The organisation consists of dedicated therapists, professionals, and volunteers who provide vital, therapy services to children, particularly those who have faced trauma and instability. Specialising in creative therapies, the charity helps children rebuild trust, confidence, and emotional resilience.

Find out more about The Purple Elephant Project.