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Walking initiatives

Our Transport Planning, Air Quality, and Safety Education teams work closely to offer schools a variety of schemes, projects and campaigns around walking that help promote and encourage healthy, safe and active travel to school.

Walk Once a Week (WoW) (primary schools)

WoW is a year round weekly incentive based walking scheme. It encourages parents and pupils to walk to school at least once a week. Independent evaluations of the WoW scheme show a measurable positive impact on increasing walking levels.

Running WoW in your school is an ideal responsibility for School Councils or TfL Explorer Ambassadors (previously Junior Safety Officers/Junior Travel Ambassadors) to co-ordinate.

To set up WoW:

  • Register your interest on the Living Streets website
  • Receive a wall chart quarterly
  • Teachers/TfL Explorer Ambassadors fill out wall charts and request badges every month
  • WoW badges can be paid for from the schools' sport premium funding
  • Participating in WoW is also a credit towards Travel for Life accreditation

Richmond Safe Walking/Pedestrian Skills Training (Year 3)

This practical road side training course encourages children to think about traffic hazards, learn how to deal with them and to plan routes that make use of crossing facilities where they are available. Find out more information about Richmond Safe Walking.

Schools can also add this activity to your Travel for Life accreditation.

Walking trips

There are many other initiatives that count towards STARS accreditation that schools already partake in.  Walking trips is one that can be added to Travel for Life as a walking initiative. Most schools take various classes on walks throughout the year, for example local parks, church, library or other places of interest. Even the Daily Mile is a good activity to encourage pupils to enjoy walking and to build stamina so they may walk to school or at least part of the way.

Updated: 11 August 2026

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